charles & keith style edit

How did &FINALLY come about?

We met working at a London based fashion magazine, and our jobs involved looking for accessories and style inspiration. It was then that we realised that there weren't any inspiring platforms dedicated to jewellery and accessories. So, we decided to start a fashion and accessories blog, and &FINALLY was born.

Can you tell us about your creative process? How well do you work together?

We both have very different styles but often like the same pieces. With anything creative, it’s great to have two different perspectives. We complement each other’s styles and collaboratively decide on what we want to bring to our audience. Working with our strengths, we work together in an efficient and well-balanced way.

Can you describe your personal style?

We have completely different aesthetics — Florrie leans towards vintage-inspired pieces with a bohemian twist, while Anna is influenced by the 80s and her Italian roots. This means that we can take the same pair of shoes and style them completely differently! It works great for &FINALLY as this brings diversity to the table.

What are some of the challenges you’ve faced?

One of the biggest challenges is considering what ideas and advice to put out to our audience, as we want to be inherently useful to our followers. The industry is constantly changing and ideas, designers and approaches evolve, so our challenge is to stay relevant and stay on top of that.

Where do you find your inspiration?

Though it sounds incredibly obvious, we use Instagram a lot: for styling ideas, to find new brands and people that we want to work with, from photographers to archive imagery, everything we need can be found through one platform.

But we're also keen on travelling and seeing how people dress outside of London: every city has its own thing going on, and we find some more inspiring than others.

Describe an outfit that you would wear on a typical day.

We are busy running around to meetings throughout the day, so we are often dressed quite casually. Throwing on an eye-catching pair of platforms or jewelled slippers immediately makes us look more polished and dressed up, which is exactly what we need when our days are super busy.

What is next for &FINALLY?

Eventually, we'd like to do more offline activity and be able to come together with friends in the industry and our audience to host interactive events that combine inspirational people and our love of shopping. Although we've gained a loyal following so far, we would love &FINALLY to become a global destination for accessory lovers.

Check out their Instagram page: @andfinally_

 
SHOP THE STORY
 
WEAVED MARY-JANE HEEL
 
LACE-UP BALLERINA PLATFORM
 
CROSS-STRAP SLINGBACK HEEL
 
       
 
GEM EMBELLISHED FLAT
 
ANKLE-STRAP SNEAKER
 
HALF MOON CROSSBODY
 
       
 
HALF MOON CROSSBODY
 
HALF MOON CROSSBODY
     
         


 
charles & keith style edit

How did &FINALLY come about?

We met working at a London based fashion magazine, and our jobs involved looking for accessories and style inspiration. It was then that we realised that there weren't any inspiring platforms dedicated to jewellery and accessories. So, we decided to start a fashion and accessories blog, and &FINALLY was born.

Can you tell us about your creative process? How well do you work together?

We both have very different styles but often like the same pieces. With anything creative, it’s great to have two different perspectives. We complement each other’s styles and collaboratively decide on what we want to bring to our audience. Working with our strengths, we work together in an efficient and well-balanced way.

Can you describe your personal style?

We have completely different aesthetics — Florrie leans towards vintage-inspired pieces with a bohemian twist, while Anna is influenced by the 80s and her Italian roots. This means that we can take the same pair of shoes and style them completely differently! It works great for &FINALLY as this brings diversity to the table.

What are some of the challenges you’ve faced?

One of the biggest challenges is considering what ideas and advice to put out to our audience, as we want to be inherently useful to our followers. The industry is constantly changing and ideas, designers and approaches evolve, so our challenge is to stay relevant and stay on top of that.

Where do you find your inspiration?

Though it sounds incredibly obvious, we use Instagram a lot: for styling ideas, to find new brands and people that we want to work with, from photographers to archive imagery, everything we need can be found through one platform.

But we're also keen on travelling and seeing how people dress outside of London: every city has its own thing going on, and we find some more inspiring than others.

Describe an outfit that you would wear on a typical day.

We are busy running around to meetings throughout the day, so we are often dressed quite casually. Throwing on an eye-catching pair of platforms or jewelled slippers immediately makes us look more polished and dressed up, which is exactly what we need when our days are super busy.

What is next for &FINALLY?

Eventually, we'd like to do more offline activity and be able to come together with friends in the industry and our audience to host interactive events that combine inspirational people and our love of shopping. Although we've gained a loyal following so far, we would love &FINALLY to become a global destination for accessory lovers.

Check out their Instagram page: @andfinally_

 
SHOP THE STORY
 
WEAVED MARY-JANE HEEL
 
LACE-UP BALLERINA PLATFORM
 
     
 
CROSS-STRAP SLINGBACK HEEL
 
GEM EMBELLISHED FLAT
 
     
 
ANKLE-STRAP SNEAKER
 
HALF MOON CROSSBODY
 
     
 
HALF MOON CROSSBODY
 
HALF MOON CROSSBODY