This Ramadan, CHARLES & KEITH takes visual inspiration from practices of the annual observance by exploring sunset as an aesthetic theme. Ramadan 2016 seeks to pursue the relevance in the visual language of sundown by paying attention to the contrast of black and gold - photographing the products only in the light of the golden hour. The spread also features Saufeeya Goodson - fashion influencer behind Instagram pages @feeeeya and @hijabfashion.
Aside from the black and gold colour theme, the Ramadan 2016 product selection also sees a common accent that relates to the idea of ‘reflection’. Expect a rework of basic favourites with embellished details alongside a luxurious sheen.