BRAND PROFILE
 
CHARLES & KEITH was founded by siblings Charles and Keith Wong to create an innovative footwear line with clear design aesthetic. Driven by the vision of becoming the most admired fashion forward company, the brand inspires the fashion conscious with their distinct style of contemporary designs. At present, CHARLES & KEITH is recognised as one of the leading accurate fashion lifestyle retailers with a strong international following.
 
Expanding from its initial endeavour in ladies footwear, CHARLES & KEITH has since diversified into designing bags and accessories such as belts, sunglasses, costume jewellery and tech accessories. Delivering an extensive variety of in-trend designs, the brand sees 20 to 30 designs being added to their concept stores weekly.
 
The brand has achieved international success in expansion plans since venturing into Indonesia in 1998. At present, CHARLES & KEITH has presence in prominent shopping districts such as Tokyo, Seoul, Shanghai and Dubai. Milestones of the brand include opening doors at Japan’s Harajuku district, Macau’s The Venetian and pop-up stores in Paris’s Galeries Lafayette in the past 2 years.
 
Placing great importance on being a socially responsible company, the brand advocates for Humanitarian Causes, Human Excellence and Environmental Initiatives. Since 2010, the brand initiates the use of Forest Stewardship Council (FSC) certified paper to reduce their carbon footprint.
 
Through the years, the brand collaborates with international organisations including United Nations Entity for Gender Equality (UNWOMEN), Breast Cancer Foundation, Earth Hour to support various philanthropy and environmental causes.